How To Run Auction Fundraisers Successfully

By Esther Salazar


Organizing any auction fundraiser is never always the easiest strategy of raising money. It necessitates plenty of effort to come up with a perfect plan that can definitely pull in a throng of potential bidders. The "things to do'' list of auctioneers can be quite daunting unlike what many people think of such. Getting into the challenge is no joke, but for somebody in charged for the project, the following words of advice can help fire up a successful funding.

Make clear with the organizational intentions. It is imperative for an auctioneer to put a face on the event. Meaning, one should clearly identify the aims and goals of the event through having an impactful presentation illustrating where the money actually goes. Bidders will never be interested in attending not unless they know what the event is for. Advertising this to the whole community will be very helpful.

Be professional in using words. One must know how influential words can be. The event must be labeled only simply based on how it has to be done in a way. A ball or gala may simply denote a lavish gathering of social butterflies. It is rather wiser to use "auction'' and "fundraiser'' so as not to confuse attendees.

Establish strict protocol for everyone in the crowd. Obviously, credit cards are not so far from instant cash or checkbooks. However, it is vital for auctioneers to be very clear to their guests that standard fundraisers are done in debit never in credit.

Decide on the type of auction. Bidding is carried out in two ways; live and silent. A live auction involves a large group where bidders see who they are bidding against. The one who bids the highest wins. A silent bidding, on the other hand, involves the use of bidding number making bidders anonymous to others.

Scout out auction items with special value. Bidders bid not simply for the benefit of the organization or event. They bid for two reasons. To be able to the help attain the goals of the project and to have something particularly great in return. One, therefore, needs to seek out something that have real tangible value each bidder can be enthusiastic about.

Start bidding at a perfect time. A perfect timing is necessary for everything. Auctions usually start with banquets and end up with some social conversation among participants. While auctioneers can never get down right to business, it is necessary to observe everyone's mood and do this just before everyone gets bored and leave.

Remember that it is money over ambiance. The key intention for having this is to generate a good amount of money for an important cause. The ambiance of the room may seem to captivate bidders but that is not always the case. A great sound system can help, though.

Procurement form is vital. Procurement of items must be done professionally. There should be a copy of record pertinent to the item being auctioned. This should be prepared just before the scheduled auction fundraiser happens. This is for bidders and auctioneers to have safe transaction free from any conflicts.




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