It was reported, some time ago, that Netflix would be increasing its subscription fee. Once a service that went for $7.99 on a monthly basis, it will soon go up to $8.99 every month. It was a move that drew the ire of a number of Netflix supporters and it is understandable as to why. Many consumers have been loyal to the brand and a move like this, at least at the onset, does not seem to be appealing. However, is it possible that this move is actually for the best?
I believe that Netflix stated how its $7.99 monthly rate would be staying at that level for some time to come. Of course, no one truly knew what that meant and it wasn't like Netflix gave a clear window of time up until the price change. Regardless, a move like this will not spell the end of Netflix if the company approaches it in a way that pleases everyone. If you would like to know why a move like this should be supported, here is a list of 3 reasons to keep in mind.
It is likely that a price increase can also increase the amount of content offered by Netflix in the future. After all, in order for Netflix to keep customers on after the initial price hike, they have to be able to make it worth it. An increase in content can help, without question, seeing as how users sign up because they want to access a tremendous wealth of movies and television shows alike. This could be one of the first steps, taken by Netflix, in order to silence the naysayers.
Bob Jain can also attest to the idea that this could be the catalyst for competition to come to the forefront. Netflix seems to have a few competitors already - Hulu Plus comes to mind - but many of them have not been able to rise to the level of Netflix for one reason or another. It is up to these companies to now offer strong services without having to sacrifice the matter of cost. I believe that various names in finance, Jain included, can agree that this will create healthy competition that consumers can benefit from.
around for the long term.- Finally, one of the reasons why it's important to support Netflix's price increase is because consumers are still attaining a good deal. Even at $8.99 a month, users have access to a tremendous amount of original content as well, one of the more popular names being "Orange is the New Black," which is approaching its second season as of this writing. If people want to watch the show, they have to watch through Netflix. The exclusive properties come together as a strong reasons why this price hike should be supported.
I believe that Netflix stated how its $7.99 monthly rate would be staying at that level for some time to come. Of course, no one truly knew what that meant and it wasn't like Netflix gave a clear window of time up until the price change. Regardless, a move like this will not spell the end of Netflix if the company approaches it in a way that pleases everyone. If you would like to know why a move like this should be supported, here is a list of 3 reasons to keep in mind.
It is likely that a price increase can also increase the amount of content offered by Netflix in the future. After all, in order for Netflix to keep customers on after the initial price hike, they have to be able to make it worth it. An increase in content can help, without question, seeing as how users sign up because they want to access a tremendous wealth of movies and television shows alike. This could be one of the first steps, taken by Netflix, in order to silence the naysayers.
Bob Jain can also attest to the idea that this could be the catalyst for competition to come to the forefront. Netflix seems to have a few competitors already - Hulu Plus comes to mind - but many of them have not been able to rise to the level of Netflix for one reason or another. It is up to these companies to now offer strong services without having to sacrifice the matter of cost. I believe that various names in finance, Jain included, can agree that this will create healthy competition that consumers can benefit from.
around for the long term.- Finally, one of the reasons why it's important to support Netflix's price increase is because consumers are still attaining a good deal. Even at $8.99 a month, users have access to a tremendous amount of original content as well, one of the more popular names being "Orange is the New Black," which is approaching its second season as of this writing. If people want to watch the show, they have to watch through Netflix. The exclusive properties come together as a strong reasons why this price hike should be supported.
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